Sales Prospecting
Identifying businesses and professional decision-makers relevant to a sales campaign.
This Acceptable Use Policy explains how Data Fox products, B2B contact data, databases and related services may be used and identifies activities that are prohibited, restricted or require additional consideration.
Access to Data Fox information does not remove a customer's responsibility to evaluate the legal, regulatory and contractual requirements applicable to their own outreach and data use.
Customers are responsible for ensuring that their use of Data Fox products and information complies with laws, regulations, contractual obligations and industry requirements applicable to their own activities and jurisdictions.
This Acceptable Use Policy applies to customers, authorized users and other persons or organizations that access, receive, purchase or use Data Fox products, databases, business contact information or related services.
This may include:
Use of Data Fox services is also subject to applicable contractual terms, the Data Fox Privacy Policy and other policies incorporated into the relevant agreement.
Subject to applicable law, contractual restrictions and this Policy, Data Fox information may be used for legitimate business purposes such as:
Identifying businesses and professional decision-makers relevant to a sales campaign.
Researching selected organizations and relevant professional roles within target accounts.
Conducting legitimate market mapping, segmentation and business research.
Identifying potential partners, vendors, organizations or commercial opportunities.
Professional recruitment and talent outreach, subject to applicable employment and privacy laws.
Relevant business invitations relating to conferences, webinars or professional events.
Customers using Data Fox information for business email outreach are responsible for evaluating and complying with requirements applicable to their campaigns.
Responsible email practices should include, where applicable:
Use accurate and non-misleading sender information.
Avoid deceptive or misleading subject lines.
Clearly identify commercial communications where applicable.
Include valid business contact information or a physical postal address where required.
Provide a functioning unsubscribe or opt-out mechanism where required.
Honor applicable unsubscribe and opt-out requests.
Maintain appropriate suppression records.
Review jurisdiction-specific marketing requirements before beginning outreach.
Data Fox products and services must not be used to conduct, facilitate or support abusive, deceptive or harmful communications.
Customers are responsible for maintaining appropriate processes to recognize and honor privacy and communication preferences that apply to their own activities.
Depending on applicable law and campaign type, this may include:
Data Fox data, products and services may not be used for unlawful, fraudulent, harmful or abusive activities.
Using information to deceive, defraud or financially exploit another person or organization.
Using information to impersonate another person or create fraudulent identities.
Attempting to obtain credentials, passwords, payment information or sensitive information.
Delivering malicious software, harmful files, links or code.
Stalking, threatening, intimidating or repeatedly contacting individuals after applicable objections.
Publishing information to facilitate harassment, threats or other harmful activity.
Using information for unlawful monitoring, tracking or surveillance.
Intentionally bypassing opt-outs, suppression requests or lawful privacy controls.
Data Fox business contact data should not be used as the sole basis for decisions that determine a person's eligibility for high-impact opportunities, products or services.
Customers considering sensitive or regulated uses must independently determine whether their proposed use is lawful, appropriate and permitted under their agreement with Data Fox.
The availability of a telephone number does not itself mean that a person has consented to every type of call, automated communication or text message.
Customers are responsible for evaluating requirements relevant to their campaigns, including where applicable:
Customers should maintain reasonable safeguards appropriate to the information they receive from Data Fox.
Limit access to personnel who reasonably need the data for an approved business purpose.
Store files in appropriately protected systems rather than public or unsecured locations.
Use suitable authentication, passwords and permission controls.
Prevent unauthorized downloads, transfers, copying or external distribution.
Address suspected unauthorized access or misuse promptly.
Retain information only for legitimate purposes, subject to contractual and legal requirements.
Unless expressly permitted in a written agreement with Data Fox, customers must not:
Customers may permit appropriate employees, contractors or service providers to access information where such access is necessary for the customer's permitted use and is consistent with the applicable agreement.
Business information changes over time. Professionals may change employers, job titles or contact details, while companies may relocate, merge, restructure or change business characteristics.
Customers should independently evaluate the relevance, appropriateness and current status of information for their intended use.
Where Data Fox reasonably believes that this Acceptable Use Policy, an applicable agreement or applicable law has been violated, Data Fox may take appropriate action depending on the circumstances.
Such action may include:
If you believe Data Fox data or services are being used in a manner that violates this Policy, you may contact Data Fox with relevant information.
Review the following pages for additional information about Data Fox services, privacy and data practices.
Data Fox may update this Acceptable Use Policy periodically to reflect changes in our products, services, business practices, contractual requirements or applicable law.
When this Policy is updated, the Last Updated date displayed on this page will be revised.
Where additional notice of a material change is required, Data Fox will provide such notice using an appropriate method.
If you have questions about this Acceptable Use Policy, contact Data Fox using the information below.
By accessing or using Data Fox products or services, customers are responsible for using the information in accordance with this Acceptable Use Policy, their agreement with Data Fox and laws applicable to their own activities.